There are a wealth of professional development and learning experiences available in the Kansas City metro. Check out the UMKC TalentLink calendar below to find your next workshop, class, and/or training event. You can also review a listing of Bloch Executive Education events, or entrepreneurship related programming.
December 9 @ 9:00 am - 4:00 pm$495
Stories are the most powerful and memorable way of communicating important messages – whether it was the ancient from Greek myths to Biblical parables to epic heroes on Disney journeys. Today technological advances have given leaders a wide array of tools to tell stories – video, website, social media, email, presentations, advertising — yet not all tools work for all stories. In this class, you’ll learn which tools are best for which kinds of stories, and how to be a master of those tools.
- An overview of the strengths and weaknesses of different tools (video, presentation, written, visual, website, social media and others)
- How to structure the core message a story, the challenge, the arc, the resolution.
- Writing vs. public speaking
- Business-case applications
- Interactive practice
Who Should Attend
This class is great for any person who needs to communicate, motivate, inspire or direct other people. Business leaders, and people who someday want to be business leaders. Educators, preachers, rabbis, imams, politicians, newscasters, car sales people, PR professionals, moms, dads, youngest siblings – anyone!
Brett Posten is a branding and advertising veteran and has been a guest lecturer at UMKC and the University of California systems since the early 2000’s. In his early career, he served clients at Ralph Lauren, one of the great lifestyle stories of all time, as well as wrote advertising for some of the biggest brands in the world while at McCann Erickson New York. A graduate of the University of Virginia, where he studied American writers, artists and architecture, his favorite days of the year are when he gets to be a lecturer at UMKC. This class is so much fun, you may not realize you’re actually learning.
Looking for customized training solutions? UMKC TalentLink has you covered there too.